News

How Startups make AR their Competitive Edge 

When Gartner drops its CIO Agenda preview, buyers start calling. That's when smart startups make Analyst Relations management their edge in execution...


The 2025 State of Startups with Industry Analysts (SSIA) research found that 100% of participating VCs observed higher speed in startups that active...


Early-stage analyst recognition is becoming the new currency in fundraising

VCs are managing $3tn globally — but most goes to very large later-stage investments.

For early-stage founders, the door to VC funding is narrowing fast.

But here’s a signal quietly shaping who gets funded.
Industry analyst recognition.

Turn tech into business logic

Your tech may be brilliant. But if this is how you pitch, you're losing the room. ​Here's how you create instant wow.


I mentor startups for VCs and accelerators.

I qualify their relevance with Industry Analysts.

→ means I hear more pitches than I ever thought I would.


The issue with 95% o...



Will AI sideline Industry Analysts — or supercharge AR?

Mainstream AI like ChatGPT has starved peer review sites like G2 already. Their organic traffic is down 80-90% since 2023.

Will industry analysts like GartnerBARC or IoT Analytics suffer...

Mapping Startup AR to Funding Stages

Here's what 120 startups +30 VCs/Accelerators (representing 1200+ startups) recommend. Top voices such as Michael King (Andreessen Horowitz) or Scott Brown (Cervin Ventures) urge b2b tech startups to initiate analyst relations early and strategically. But how early??


The...