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How Startups* win through Industry Analysts _

The #1 in Analyst Relations Management for Startups in the Nordics

* B2B

   Tech, Services

   Startups, Scaleups

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Rocket fuel _

B2B Tech Startups are in a global innovation race.  50% die in the first 4 years.  But those that make it into high-profile Industry Analyst publications show an 84% survive-and-thrive rate!  We help you get there, with tangible value at every step.

Pre-Seed

Identify and connect with relevant industry analysts in your segment. Get early high-quality feedback, free.

Seed Stage

Get on the right radars early. Run introductory briefings. Validate PMF. Amplify attractiveness to VCs.

Series A,B+

Get on the map, even make the map. Make better and bolder decisions sooner than rivals. Win the race.

Pre-IPO

Ensure the most influential voices are confident and excited about your business before IPO is even discussed.

Benefits _

Visibility

3 in 4 CIOs rank recommendations by Industry Analysts as their #1 criterion for shortlisting decisions. Analyst Relations get you on the radar.

Quality Leads

Buyers seek 3rd-party validation more than ever. Industry Analyst data and quotes are lead magnets that build reputation.

Stop Confirmation Bias

Confirmation bias can be fatal. Analyst Relations helps "pop the bubble" professionally and make better decisions sooner than rivals.

Insights That Matter

Real-time buyer priorities, critical adjacent tech or new geos/industries - Insights through Analyst Relations get you ahead reliably and fast.

Operations That Scale

Analyst Relations get you from "done-is-better-than-perfect" to efficient ops when it matters. With benchmark data, playbooks & expert guidance.

Speed

Startups that practice Analyst Relations early and strategically gain qualified visibility 4 years earlier than average.

Success

Startups mentioned in analyst publications score an 84% survive-&-thrive rate vs. the typical 50% death rate over the first 4 years.

Better Investment Terms

VCs inquire with Industry Analysts to qualify markets and startups. Analyst Relations ensures that influential analysts are best informed.

Natural Allies

As Industry Analysts' role is to protect buyers from ill-informed decisions, they are the best informed and most powerful allies of true innovators.

Pre-connected on many playing fields _ 

We achieve a 100% briefing acceptance rate. Analysts know that startup briefings that come through us are worth their time. And you'll be best prepared with our spokesperson guidance, detailed analyst profiles and with our Analyst Relations specialist by your side.

AI
Automation
CRM - ERP - HR
IoT
XaaS
Security
Networks
Services
Energy
Healthcare
Government
More

Start here _

It's a capacity and quality thing. Analysts must prioritise briefing requests by what is useful to their research. Marketing-speak kills your outreach and any briefing. You get one shot. With decades of experience - and a reputation - our success rate is 100%.

1

Qualify

Is your Startup a candidate for Industry Analyst engagement at all? Get clarity and assets that get you ahead with decision making and in client-/partner-/investor comms.

2

Get on the Radar

Get introductory briefings prepared and scheduled with best-matching analysts. Get requests for regular updates in line with buyers' inquiries. That's real PMF.

3

Get on the Map / create it

Get analysts to speak/write about your capabilities. We are your AR copilot and we fly at your speed: From Minimal Viable AR to Selective and Strategic AR. You're in control.

700+

Interactions

managed

150+

Analysts & Startups connected

15+

Years

of experience

1

Focus:

B2B tech startups

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