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Startup AR viability assessment

If you clicked your way here, then initiating or improving your industry analyst relations probably resonates with your priorities.


Answer the 10 questions below and I'll personally examine if startup-tailored AR could meaningfully support your priorities. I'll invite you to a short conversation to share my assessment and potentially explain stage-aligned variants, reasonable first steps and common mistakes to avoid. Bring your team and "ask me anything" AR.

  • What priorities do you want to support by engaging with industry analysts? *
  • Include high level as well as deep specifics. If useful indicate typical miscategorisations, too.
  • Characterise your category *
    If no category exists yet, describe the next-best albeit inadequate one.
  • How may your offering impact the category landscape? *
  • Which industries do/will you target? *
  • Enterprise Buyer Persona *
  • What characterises the complexity of buying decisions in your space? *
  • Who do you aim to displace? Are you aware of any rival startups - albeit with a different strategy?
  • We can only accept business email addresses to prevent misuse.