The University of Edinburgh Business School runs a fascinating new research project. Are B2B tech startups able to leverage industry...

Experten der University of Edinburgh Business School erklären den Wert von Analysten Briefings aka "2nd Pitch" für B2B Tech Startups.

If 25%, 50% or 75% of your customers mentioned 1 particular source to inform their tech decisions - I bet you'd want to liaise.

Jonathan Martinez urges early B2C startups to use influencer marketing. Here's how you leverage his advice in the B2B tech space.

Dear startups: Do not confuse Industry Analysts (IAs) with Financial Analysts (FAs). At least one of the two is amazingly useful for you.

I shifted focus from goal setting to a different approach in my productivity setup - and so far I feel it’s supercharging my work.

We've got something exciting cooking for the startup and industry analyst community.

Analyst Relations & Influencer Relations - splitting hair? Both are surprisingly different. Here’s what you need to know.

Only 15% of large exits happen in Europe but 70% in the US. How do our US peers advance more often and grow faster? Learn a new perspective.

When I moved from a large b2b tech giant to working with startups, this happened.

Kore.ai startup scored a leader placement in Gartner's first-ever MQ for Conversational AI. Phenomenal achievement. Anything's possible.

The job market for IAR specialists is heating up. What Linkedin has measured for the US, our SSIA survey can project into to the future.

Such an honour to host the announcement of the 2021 Analyst of the Year at tonight's IIAR> Awards. Who's your favourite?

Daten zeigen das Aufholpotenzial Europäischer Tech Unternehmen im globalen Wettbewerb. Der Weg ist klar, aber vielen fehlt die Expertise.

Data shows opportunity for European tech companies to catch-up in global competition. The path is clear, but many lack the know-how.